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3 Keys to Building a Successful Mobile Shopping Experience

Smartphones and tablets are part of almost every shopping experience now.  They help people keep up[...]

The Privacy Conundrum: Why Locking Down Your Data is a Tough Choice

There is a special debate surrounding who should have access to your data and what constitutes a[...]

Royal Wedding Creates Marketing Opportunities for Fashion Brands

Consumers -- especially American consumers -- love the Royal Family, especially when they wed. It’s[...]

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3 Keys to Building a Successful Mobile Shopping Experience

Smartphones and tablets are part of almost every shopping experience now.  They help people keep up with their shopping lists.  They help them[...]

Walmart.com vs. Amazon - Opposites in the Same Space

While Walmart certainly overshadows all of its retail competition, Amazon has consistently managed to beat the corporate giant when it comes to[...]

Single-Page Applications and the Future of Websites

Much ado has been made over the rise of single-page applications (SPAs) in recent years. These in-browser apps supplant the need for page[...]

Optimizing Your Online Presence for Your Mobile Audience

When your daily routine has you on the run and you're searching for products and services, do you trek back to your computer -- or do you whip out[...]

6 Retail Web Design Trends to Follow in 2018

The history of web design tells us that things change … customers' expectations, technological advances, and competitive demands. To match those[...]

Landing Pages: Key to Inbound Marketing Success

Any ecommerce endeavor begins with growing the number of leads who are open to a conversion. The surest path to improving lead acquisition is[...]

The Anatomy of iOS Drag and Drop

Drag and drop seems like it should be a fundamental command of ecommerce. The ability to use a computer mouse to "pick up" an object and move it[...]

Closing the Conversion Gap: An Improving Mobile Shopping Experience

The evolution of the smartphone has lead to an explosion of mobile shopping. Online shopping found its roots in clicks, mouseovers and hovers, but[...]

3 Trends Shaping Ecommerce Web Design in 2017

Ecommerce continues to grow, and it continues to change.  In 2015, global ecommerce sales totaled $1.5 trillion, about 7% of total retail sales. [...]

5 Moments that Make a Great Ecommerce Experience

In the glory days of department stores, a great retail experience meant an attentive salesperson who was willing to tell you how wonderful your[...]