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A Convergence of Technology, Retail and Fashion

The Ecommerce Subscription Model: Is It Working?

Subscriptions to newspapers, magazines, wine or other consumables have been around for decades.[...]

Ecommerce Customer Service: 8 Misconceptions

Comcast has built quite a reputation in the Philadelphia area in recent years—and it’s not a good[...]

Know Your Luxury Shoppers

Every consumer can fluctuate between various shopping segments due to lifestyle choices,[...]

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The Pros And Cons of Flash Sales

People don’t buy for logical reasons. They buy for emotional reasons.

A Quick History of Gamification in Brand Marketing

It’s not about ‘gamifying’. It’s about driving revenue, saving costs, making people more efficient.

Segment Customers to Elevate Your Ecommerce Strategy

One of the best practices to creating personalized email content for your customers is through email segmentation.

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