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A Convergence of Technology, Retail and Fashion

What is New and Significant in Retail Technology?

Within less than a decade, technology has revolutionized the retail sector. Today's advanced[...]

Coachella Ambush Marketing Campaigns that Stand Out

Coachella -- an annual arts and music festival set in the desert of Indio, Southern California --[...]

Single-Page Applications and the Future of Websites

Much ado has been made over the rise of single-page applications (SPAs) in recent years. These[...]

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Coachella Ambush Marketing Campaigns that Stand Out

Coachella -- an annual arts and music festival set in the desert of Indio, Southern California -- has grown into an event that is more than just[...]

6 Important Aspects of Digital Marketing

In the last year or two, it's become increasingly difficult to tell the difference between inbound marketing and digital marketing. This is only[...]

5 B2B Social Media Strategies For Creating New Sales Opportunities

Social media is a surprisingly effective channel for B2B marketing -- if you know how to play your cards right. Here are some effective strategies[...]

How to Build a Strong Following on Instagram

Success in ecommerce today demands an Instagram presence. For one, the Instagram community is now at 400 million monthly users (and rising), and[...]

Last Minute Marketing Tips for the Presidents Day Rush

One of the busiest shopping days of the year is almost here! U.S. retail sales dropped this January for the first time in nearly a year, according[...]

Super Bowl Series: Top 5 Super Bowl Ambush Marketing Campaigns

For U.S. marketers, ambush marketing's greatest annual opportunity is the Super Bowl, which provides advertisers with limitless ways to leverage[...]

Is 2018 the Year Social Commerce Finally Takes Off?

With more people engaging with brands through social channels than ever, businesses have some tough decisions to make. Buy buttons are now a part[...]

Social Media for Ecommerce Nirvana

To say that Twitter, Facebook, Pinterest, and Instagram are merely social media platforms would be a severe underestimation of what brands are[...]

Add Some Polish to Your Content Marketing

Marketers and brands are compelled to publish content at a fast pace to remain current with today’s digital consumer.  This makes it necessary to[...]