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A Convergence of Technology, Retail and Fashion

Reverse Retail's Race to the Bottom

Despite a twofold increase in discounting and sales pricing for the 2016 holiday season, retail[...]

Music Festival Fashion Guide

Music and fashion go hand in hand these days. Both have always been outlets of self-expression and[...]

5 Things Traditional Retailers Can Learn From ECommerce

Ecommerce is growing at an explosive pace. Online sales accounted for 8 percent of total consumer[...]

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New Era SEO: Get Found by the Vocal Shopper

Marketing online fashions has a unique set of challenges. When shoppers cannot physically touch fabrics, interact with knowledgeable salespeople[...]

A Promotion Pyramid: How and When to Take Content to a Wider Audience

Content marketing is crucial to promote your brand and let influencers show off your best looks, but successful fashion marketers don't just throw[...]

6 Important Things to Know About SEO in 2017

Getting your business discovered on the internet isn't simple. Learning search engine optimization (SEO) isn't a science, but an art, since search[...]

The Future of PPC and CPC Strategies in Mobile Native Advertising

It's no secret that mobile has become the game-changer in digital marketing. Mobile advertising revenues in the U.S. alone are predicted to reach [...]

Take the Time to Invest in Your SEO

The search-engine optimization -- or "SEO" -- universe changes like the latest fashions.  It’s important to have experts who can keep up with[...]

How Keywords Change Leading Up to Halloween

Search volume is a largely organic phenomenon. As interest builds and peaks around certain topics, relevant keywords surge and trend. Annual[...]

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