"Powering Great Commerce" News

A Convergence of Technology, Retail and Fashion

3 Keys to Building a Successful Mobile Shopping Experience

Smartphones and tablets are part of almost every shopping experience now.  They help people keep up[...]

The Privacy Conundrum: Why Locking Down Your Data is a Tough Choice

There is a special debate surrounding who should have access to your data and what constitutes a[...]

Royal Wedding Creates Marketing Opportunities for Fashion Brands

Consumers -- especially American consumers -- love the Royal Family, especially when they wed. It’s[...]

Subscribe to Weekly Email Updates

Looking for Something?

3 Keys to Building a Successful Mobile Shopping Experience

Smartphones and tablets are part of almost every shopping experience now.  They help people keep up with their shopping lists.  They help them[...]

Royal Wedding Creates Marketing Opportunities for Fashion Brands

Consumers -- especially American consumers -- love the Royal Family, especially when they wed. It’s a fairytale come to life. When Prince Harry[...]

Sustainable Fashion is the Future

The world of commerce has been kind to fashion brands, especially to producers of fast fashion apparel. Year after year, as businesses cut costs[...]

Mother’s Day 2018: 6 Popular Gift Ideas and Tips to Market Them Online

According to an annual survey conducted by the National Retail Federation (NRF), retail and ecommerce sales for Mother's Day 2018 will be the[...]

Mother's Day: The Business of Mom Jeans

According to the National Retail Federation's annual survey, spending for Mother's Day 2018 is slated to reach $23.1 billion--with 36 percent of[...]

2017 in Review: Changes in Customer Buying Habits

Looking at last year's sales and consumer behaviors may not be an exact indicator of what to expect for this year, but it can give you a starting[...]

Creative Lead Generation Ideas to Set You Apart from the Competition

The universal thirst for small businesses is the need for leads. This need will never be quenched, especially if you rely on using the same[...]

5 B2B Social Media Strategies For Creating New Sales Opportunities

Social media is a surprisingly effective channel for B2B marketing -- if you know how to play your cards right. Here are some effective strategies[...]

5 Things Traditional Retailers Can Learn From ECommerce

Ecommerce is growing at an explosive pace. Online sales accounted for 8 percent of total consumer spending in the first quarter of 2016, and if[...]

Does the Red Carpet Really Help Sales of Designer Clothes?

 

Red carpet fashion is an indispensable part of awards show season. Networks devote hours of coverage to celebrity style, often extending the[...]