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A Convergence of Technology, Retail and Fashion

How Search Trends Change Leading Up to Halloween

Search volume is a largely organic phenomenon. As interest builds and peaks around certain topics,[...]

How Coach Saved Itself from Retail Discounts

As the market for designer handbags expanded in recent years, Coach Inc., like many other brands,[...]

2017 Ecommerce Holiday Planning Guide

Onestop provides end-to-end ecommerce solutions for brands and retailers. Each year, Onestop combs[...]

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Optimizing for Mobile: Google AMP or Facebook Instant Articles

Anyone who is concerned with digital marketing practices should also be concerned about two somewhat competing products: Facebook Instant Articles[...]

Why Teens Haven't Adopted Facebook

Even Mark Zuckerberg realizes Facebook is no longer the cool thing to be on, stating that “coolness is done for us.” With teens giving Facebook a[...]

Snag Loyal Shoppers with Social Media Marketing

The Holiday season has brought you a bounty of new customers.  Nurturing social media platforms and providing ease and convenience for first-time[...]

Keep Your Holiday Customers Coming Back

Holiday shoppers are notorious for being disloyal. They shop for bargains and are always on the hunt for a good deal. It's likely that they don't[...]

How to Use Technology to Reach 2016 Holiday Shoppers

Holiday retail sales in the United States can account for over 30 percent of a retailer's annual revenue and over 19 percent of the yearly revenue[...]

How Facebook's New Reactions Factor Into Social Media for Business

 

When Facebook launched a set of five new Reactions this year, they changed the game for businesses and marketers.

7 Tips for Using Social Media in Your Back to School Campaign

Back-to-school season is more lucrative than ever before, with sales in 2016 expected to hit over $820 billion. Whether you sell online or use[...]

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