"Powering Great Commerce" News

A Convergence of Technology, Retail and Fashion

3 Keys to Building a Successful Mobile Shopping Experience

Smartphones and tablets are part of almost every shopping experience now.  They help people keep up[...]

The Privacy Conundrum: Why Locking Down Your Data is a Tough Choice

There is a special debate surrounding who should have access to your data and what constitutes a[...]

Royal Wedding Creates Marketing Opportunities for Fashion Brands

Consumers -- especially American consumers -- love the Royal Family, especially when they wed. It’s[...]

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How Coach Turned Itself Around

As the market for designer handbags expanded in recent years, Coach Inc., like many other brands, looked to wider distribution through[...]

When to Push Targeted Promotions

The goal of every retail business should be to build a base of repeat customers and maximize their lifetime value. Loyalty can be achieved a[...]

The Pros And Cons of Flash Sales

People don’t buy for logical reasons. They buy for emotional reasons.

5 Things Traditional Retailers Can Learn From ECommerce

Ecommerce is growing at an explosive pace. Online sales accounted for 8 percent of total consumer spending in the first quarter of 2016, and if[...]

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