To say that Twitter, Facebook, Pinterest, and Instagram are merely social media platforms would be a severe underestimation of what brands are[...]
Marketers and brands are compelled to publish content at a fast pace to remain current with today’s digital consumer. This makes it necessary to[...]
When fully optimized, your email marketing campaigns should make a big contribution to fostering brand loyalty and growing sales for your[...]
Video has become a powerful marketing tool for increasing awareness and building authentic relationships with followers. Four times as many[...]
At the recent Google Marketing Next advertising and ecommerce event, industry leaders discussed emerging marketing trends. With consumer[...]
How much should you spend on your marketing efforts? It's an essential and often-asked question. Put simply, in a competitive omnichannel[...]
People don’t buy for logical reasons. They buy for emotional reasons.
It’s not about ‘gamifying’. It’s about driving revenue, saving costs, making people more efficient.