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World Cup Ambush Marketing that Scores!

When it comes to ambush marketing, advertisers look for venues that will gain exposure (and[...]

The Future of Airbnb vs. the Competition and Safety

Sharing platforms have disrupted several markets, and that is likely to continue as long as those[...]

Sustainability: Who is Leading the Eco-Friendly Fashion Industry?

Sustainable fashion is one trend that won't die out any time soon. Sometimes called "eco-clothing,"[...]

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Sudden Impact: Brands Adapt to Store Closures

The digital tsunami that has driven the world into the arms of certain ecommerce giants is simultaneously taking its toll on commercial real[...]

How Will Large Retailer Closings Affect Shoppers in 2017?

Last year, major department stores such as Macy’s and Sears proclaimed the closure of hundreds of stores across the country, resulting in a near[...]

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