"Powering Great Commerce" News

A Convergence of Technology, Retail and Fashion

World Cup Ambush Marketing that Scores!

When it comes to ambush marketing, advertisers look for venues that will gain exposure (and[...]

The Future of Airbnb vs. the Competition and Safety

Sharing platforms have disrupted several markets, and that is likely to continue as long as those[...]

Sustainability: Who is Leading the Eco-Friendly Fashion Industry?

Sustainable fashion is one trend that won't die out any time soon. Sometimes called "eco-clothing,"[...]

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Amazon's setting the pace of retail - are you keeping up?

In 2017, Amazon was responsible for about 43.5 percent of all online retail sales, reported RetailDive. Figures from a study conducted by[...]

Vertical Integration: Controlling Multiple Steps Along the Supply Chain

In the competitive world of ecommerce, every business strives to gain the edge, connecting customers with the innovative products and personalized[...]

New Marketing Strategies Allow the Little Guys to Play with the Big

These days, small businesses are able to stand up to large corporations in ways they'd never before dreamed. Thanks to successful smaller[...]

Improving the Customer Experience Through Online or Mobile Chat

Each customer's decision to contact a company is a brand-building opportunity. It's also an opportunity for the company to study each customer's[...]

Shopping Malls Think Efficiency This Holiday Season

While the headlines from just a few months ago were prophesying a doomsday for retailers across the country during the holiday season, expect[...]