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A Convergence of Technology, Retail and Fashion

The Ecommerce Subscription Model: Is It Working?

Subscriptions to newspapers, magazines, wine or other consumables have been around for decades.[...]

Ecommerce Customer Service: 8 Misconceptions

Comcast has built quite a reputation in the Philadelphia area in recent years—and it’s not a good[...]

Know Your Luxury Shoppers

Every consumer can fluctuate between various shopping segments due to lifestyle choices,[...]

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A Quick History of Gamification in Brand Marketing

It’s not about ‘gamifying’. It’s about driving revenue, saving costs, making people more efficient.

Why Content Marketing Is Essential to Customer Relationships

Content marketing is about sharing your expertise so you can gain and maintain the trust of customers. Once they see you as an authority who has[...]

A Promotion Pyramid: How and When to Take Content to a Wider Audience

Content marketing is crucial to promote your brand and let influencers show off your best looks, but successful fashion marketers don't just throw[...]

How to Generate More Leads from Pinterest

Today, Pinterest is the fastest-growing social media site in terms of member growth and the second-fastest-growing site in terms of active users.[...]

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