"Powering Great Commerce" News

A Convergence of Technology, Retail and Fashion

World Cup Ambush Marketing that Scores!

When it comes to ambush marketing, advertisers look for venues that will gain exposure (and[...]

The Future of Airbnb vs. the Competition and Safety

Sharing platforms have disrupted several markets, and that is likely to continue as long as those[...]

Sustainability: Who is Leading the Eco-Friendly Fashion Industry?

Sustainable fashion is one trend that won't die out any time soon. Sometimes called "eco-clothing,"[...]

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Death to Black Friday! Long Live Black Friday!

Special online and in-store retail "holidays" have become a staple of modern American culture. Some of the most popular discount days in America[...]

The Pros And Cons of Flash Sales

People don’t buy for logical reasons. They buy for emotional reasons.

Reverse Retail's Race to the Bottom

Despite a twofold increase in discounting and sales pricing for the 2016 holiday season, retail receipts actually showed a 3.5 percent decrease in[...]

How Does the Election Affect Consumer Sentiment

In September, consumer confidence in the U.S. recovery rose to its highest levels in nine years. The New York Times reported that, "Consumers'[...]

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