"Powering Great Commerce" News

A Convergence of Technology, Retail and Fashion

How the Retail Shopping Experience is Changing

For today's brick-and-mortar stores, shopping isn't just an activity anymore -- it's a full sensory[...]

Is the Hottest Retail Trend Coworking?

In the early 2000s, the new workplace trend of coworking emerged and has since grown into a[...]

World Cup Shines New Light on Soccer Apparel Success

Sports supply and apparel companies can look forward to a potentially banner year, largely due to[...]

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What Happens to Losing Team Merchandise After the Super Bowl?

The first images after a Super Bowl win are always memorable. But one that always stands out is that of the winning players immediately donning[...]

Super Bowl Series: Top 5 Super Bowl Ambush Marketing Campaigns

For U.S. marketers, ambush marketing's greatest annual opportunity is the Super Bowl, which provides advertisers with limitless ways to leverage[...]

Super Bowl Series: How the Big Game Impacts Athletic Wear Sales

According to Nielsen, 111.3 television viewers watched Super Bowl LI in 2017 -- numbers that spelled a marketing bonanza for retailers. Last year,[...]

Internet Privacy Is Gone - But Consumers May Not Mind

Privacy concerns and consumer protection supported legislation in the later part of the Obama administration that limited an ISP's ability to use[...]

3 Tricks to Minimize Your Ecommerce Return Rate

Ecommerce is now a large chunk of all retail sales. With that switch comes efficiency and convenience as retailers vertically integrate the[...]

6 Retail Web Design Trends to Follow in 2018

The history of web design tells us that things change … customers' expectations, technological advances, and competitive demands. To match those[...]

6 Retail Trends to Watch in 2018

As 2017 draws to a close, it's time to take a look at what is just around the corner for 2018. Retail has had significant ups and downs, so[...]

How Will the Fashion 'Drop' Change Retail in 2018?

For the movers and shakers of the fashion industry, 2017 has become known as “The Year of the Drop” — thanks to phenomena such as the two-day drop[...]

Is 2018 the Year Social Commerce Finally Takes Off?

With more people engaging with brands through social channels than ever, businesses have some tough decisions to make. Buy buttons are now a part[...]

Your Customer and New Year's Resolutions

Introducing a new feature from Onestop's ecommerce research team - Animated Insights. One-minute features with interesting insights into online[...]