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A Convergence of Technology, Retail and Fashion

Reverse Retail's Race to the Bottom

Despite a twofold increase in discounting and sales pricing for the 2016 holiday season, retail[...]

Music Festival Fashion Guide

Music and fashion go hand in hand these days. Both have always been outlets of self-expression and[...]

5 Things Traditional Retailers Can Learn From ECommerce

Ecommerce is growing at an explosive pace. Online sales accounted for 8 percent of total consumer[...]

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Why Is Everyone Flocking to Snapchat?

Snapchat has lived a full life in its short time on our iPhones and Androids. Since its inception in 2011 by three Stanford students, the app[...]

Fans and the Celebrity Brand

 

Fashion marketing was once the exclusive domain of supermodels. They appeared in glossy, glamorous spreads in print magazines, which the public[...]

Wearable Tech at NYFW

Wearable technology has been among the most-hyped innovations over the past few years. Until recently, it was largely confined to gadgets capable[...]

What You Missed at NYFW

It's hard to overhype the importance of New York Fashion Week - it's the time of year when the world's top designers and top models all step[...]

Internet of Things and New Doors for Ecommerce

By 2020, the number of everyday things connected to the Internet is expected to reach at least 50 billion, and some estimates place that number at[...]

The New SaaS: Shipping as a Service

Online retail is facing its greatest challenge. As ad buying becomes easier, more brands are crowding into the online/mobile ad space. The key to[...]

5 Ways Biofabrication Will Transform the Fashion Industry

Over the years, production of leather has resulted in large amounts of waste that threaten the environment. Most of the world's leather is tanned[...]

7 Tips for Using Social Media in Your Back to School Campaign

Back-to-school season is more lucrative than ever before, with sales in 2016 expected to hit over $820 billion. Whether you sell online or use[...]

Let Your Customers Do the Talking

Retail websites can get a little closer to simulating in-person shopping (and the lower return rate that comes with it) through consumer-facing[...]