"Powering Great Commerce" News

A Convergence of Technology, Retail and Fashion

How the Retail Shopping Experience is Changing

For today's brick-and-mortar stores, shopping isn't just an activity anymore -- it's a full sensory[...]

Is the Hottest Retail Trend Coworking?

In the early 2000s, the new workplace trend of coworking emerged and has since grown into a[...]

World Cup Shines New Light on Soccer Apparel Success

Sports supply and apparel companies can look forward to a potentially banner year, largely due to[...]

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Lead Gen in the Age of GDPR

Now that the EU's General Data Protection Regulations (GDPR) have gone into effect, how do you gather leads safely? Big names in tech like Google[...]

The Freshness Wars

Food delivery services are becoming increasingly important. A report by the Food Marketing Institute forecasts that consumer spending will grow to[...]

The Streetwear Movement: What is It and How to Leverage It

The term streetwear, or streetstyle, has been around for decades, and like all styles in the fashion world, it has changed and evolved with the[...]

3 Keys to Building a Successful Mobile Shopping Experience

Smartphones and tablets are part of almost every shopping experience now.  They help people keep up with their shopping lists.  They help them[...]

Royal Wedding Creates Marketing Opportunities for Fashion Brands

Consumers -- especially American consumers -- love the Royal Family, especially when they wed. It’s a fairytale come to life. When Prince Harry[...]

Sustainable Fashion is the Future

The world of commerce has been kind to fashion brands, especially to producers of fast fashion apparel. Year after year, as businesses cut costs[...]

Walmart.com vs. Amazon - Opposites in the Same Space

While Walmart certainly overshadows all of its retail competition, Amazon has consistently managed to beat the corporate giant when it comes to[...]

Why Amazon Go May Not Be the Future of Retail

Amazon continues to introduce innovative devices and processes. The latest of these innovations is the Amazon Go store. The store offers[...]

Mother’s Day 2018: 6 Popular Gift Ideas and Tips to Market Them Online

According to an annual survey conducted by the National Retail Federation (NRF), retail and ecommerce sales for Mother's Day 2018 will be the[...]