"Powering Great Commerce" News

A Convergence of Technology, Retail and Fashion

World Cup Ambush Marketing that Scores!

When it comes to ambush marketing, advertisers look for venues that will gain exposure (and[...]

The Future of Airbnb vs. the Competition and Safety

Sharing platforms have disrupted several markets, and that is likely to continue as long as those[...]

Sustainability: Who is Leading the Eco-Friendly Fashion Industry?

Sustainable fashion is one trend that won't die out any time soon. Sometimes called "eco-clothing,"[...]

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Michelle Johnson

Recent Posts

The Freshness Wars

Food delivery services are becoming increasingly important. A report by the Food Marketing Institute forecasts that consumer spending will grow to[...]

5 Reasons No One is Using Your Mobile App

Wondering why your app is not bringing back the results you expected? The answer may be more common than you think. The proof is in the numbers,[...]

Thankful for Celebrity Fashion Collaborations

The holidays often bring about a time to be thankful, and this season there's much to be thankful for with celebrity fashion collaborations.[...]

5 Ways Biofabrication Will Transform the Fashion Industry

Over the years, production of leather has resulted in large amounts of waste that threaten the environment. Most of the world's leather is tanned[...]

3 B2C Marketing Lessons to Catch From Pokémon GO

Although consumers rave about the new Pokémon GO app, B2C marketers will find much to learn. Discover three B2C marketing lessons from this[...]

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