"Powering Great Commerce" News

A Convergence of Technology, Retail and Fashion

3 Keys to Building a Successful Mobile Shopping Experience

Smartphones and tablets are part of almost every shopping experience now.  They help people keep up[...]

The Privacy Conundrum: Why Locking Down Your Data is a Tough Choice

There is a special debate surrounding who should have access to your data and what constitutes a[...]

Royal Wedding Creates Marketing Opportunities for Fashion Brands

Consumers -- especially American consumers -- love the Royal Family, especially when they wed. It’s[...]

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Ecommerce Usability Concerns to Focus on Now

Usability is everything when it comes to ecommerce web design. A beautifully designed site with a confusing navigation, slow-loading images or[...]

Take Care of Mobile for Effective Digital Marketing

To a business owner who is looking to boost exposure through their website, chances are, search engine optimization is not a foreign concept. A[...]

Improving the Customer Experience Through Online or Mobile Chat

Each customer's decision to contact a company is a brand-building opportunity. It's also an opportunity for the company to study each customer's[...]

Apparel Fit Tech: Alexa, Do I Look Good in These Jeans?

Buying apparel online, especially for women, can be fraught with anxiety. Sizing can be iffy, even with more companies providing size charts, and[...]

Ecommerce and the Elimination of Net Neutrality

Fans of the television show "Shark Tank" often hear budding entrepreneurs pitch their new idea to investors saying they got their business off the[...]

Gifts to Appeal to Eco-Conscious Holiday Shoppers

“Gifts of time and love are surely the basic ingredients of a truly merry Christmas.” – Peg Bracken

Holiday shopping for friends and loved ones[...]

Top 5 Advanced Technologies for Visually Impaired Ecommerce Shoppers

Innovations in accessibility technology are shattering the limitations of the blind, and helping them navigate the world. Earlier isolated and[...]

The Importance of Holistic Marketing in eCommerce

Digital marketing is complex. It includes channels that range from your website and social media accounts to paid advertisements and post-purchase[...]

Shopping Malls Think Efficiency This Holiday Season

While the headlines from just a few months ago were prophesying a doomsday for retailers across the country during the holiday season, expect[...]

Facial Recognition Coming of Age

Technologists have been working on facial recognition technology for some time. Now it seems to be coming to practical use, especially in retail.[...]