"Powering Great Commerce" News

A Convergence of Technology, Retail and Fashion

What is New and Significant in Retail Technology?

Within less than a decade, technology has revolutionized the retail sector. Today's advanced[...]

Coachella Ambush Marketing Campaigns that Stand Out

Coachella -- an annual arts and music festival set in the desert of Indio, Southern California --[...]

Single-Page Applications and the Future of Websites

Much ado has been made over the rise of single-page applications (SPAs) in recent years. These[...]

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Coachella Ambush Marketing Campaigns that Stand Out

Coachella -- an annual arts and music festival set in the desert of Indio, Southern California -- has grown into an event that is more than just[...]

Try-Before-You-Buy Drives Up Returns

Many retailers want to jump on the bandwagon of the newest craze (try-before-you-buy) in the hopes of pleasing their customer base. Offering[...]

The Truth About Packaging Waste in the Beauty and Fashion Industry

There’s nothing more beautiful than the luxury and upbeat persona that is the fashion and beauty industry - unless you ask the planet. As the[...]

What Voice Search Means for Your Online Store

The 2017 holiday season was a blowout for the purchase of smart speakers. More than 39 million Americans now own a smart speaker device. New[...]

Amazon's setting the pace of retail - are you keeping up?

In 2017, Amazon was responsible for about 43.5 percent of all online retail sales, reported RetailDive. Figures from a study conducted by[...]

How to Build a Strong Following on Instagram

Success in ecommerce today demands an Instagram presence. For one, the Instagram community is now at 400 million monthly users (and rising), and[...]

5 SEO Tips to Improve Your Online Store

To put it simply, search engine optimization (SEO) plays a major role in whether or not an ecommerce business will be successful -- as it directly[...]

Vertical Integration: Controlling Multiple Steps Along the Supply Chain

In the competitive world of ecommerce, every business strives to gain the edge, connecting customers with the innovative products and personalized[...]

Last Minute Marketing Tips for the Presidents Day Rush

One of the busiest shopping days of the year is almost here! U.S. retail sales dropped this January for the first time in nearly a year, according[...]